Privacy Policy

Information Practices & Privacy Summary
Information Practices

Information Practices & Privacy Summary

A general, plain-language outline of the categories of information that may be gathered when the online service is browsed or an order is submitted, how that information may be used, and the options generally available.

Effective from: 9 January 2026

Handling the details you choose to share with reasonable care is treated here as a baseline expectation rather than an optional extra. The wording below is deliberately broad and reflects widely accepted data-protection principles applied in a number of jurisdictions. It sets out, in everyday terms, which broad categories of information may be recorded when the online service is browsed or an order is submitted, the general purposes for which that information may be used, and the options typically open to you.

Browsing the service or submitting an order indicates that this summary has been reviewed. Should any part of this summary not match your expectations, the appropriate step is to discontinue use of the service.

Privacy-related questions can be sent to: support@sterilites.com

1. Categories of Information That May Be Gathered

Two broad groups are generally involved: details supplied directly by you, and technical or behavioural signals collected automatically during use. Both may be used to run the service, refine the browsing experience, and support advertising in line with applicable rules.

1.1 Details Supplied by You

Personal details may be received when an order is submitted, an account is set up, or a support request is sent:

  • Name and general contact details
  • Email address
  • Telephone number, where provided
  • Delivery and billing address details
  • Payment information handled by secure third-party providers; full card numbers are not retained by the service
  • Items ordered, purchase history, and related transaction records
  • Account credentials and saved preferences

1.2 Signals Collected Automatically

While the service is being used, certain non-identifying technical and behavioural signals may be collected by the service and by authorised analytics or advertising partners:

  • IP address and approximate geographic region
  • Browser, device type, and operating system
  • Pages viewed, time spent, and general on-page interactions
  • Referring sources, traffic channels, and campaign entry points
  • Cookie identifiers and comparable technical markers

This information may support service performance tuning, journey personalisation, advertising measurement, and general security monitoring.

2. General Purposes for Using Information

Information may be used for the legitimate business purposes outlined below, in line with widely adopted advertising data practices and applicable privacy legislation:

  • Processing, confirming, dispatching, and tracking orders and payments
  • Responding to enquiries and resolving order or after-sales matters
  • Sending service messages such as confirmations, dispatch alerts, and refund notices
  • Sending occasional promotional messages where consent has been given, with opt-out available at any time
  • Refining service functionality, product presentation, and the overall shopping journey
  • Reviewing traffic patterns and campaign results to improve advertising
  • Detecting and preventing fraud, abuse, and security risks
  • Complying with legal, tax, and regulatory obligations where applicable

3. When Information May Be Shared

Personal information is not sold, rented, or traded.

Disclosure is generally limited to trusted service providers and only to the extent reasonably required to run the business and complete orders. Each provider is expected to be bound by appropriate data-protection terms and may not use the information for unrelated purposes:

  • Payment processors handling transactions
  • Delivery and logistics partners
  • Hosting, maintenance, and analytics services
  • Advertising platforms used for measurement and remarketing
  • Email and notification delivery services

Information may also be disclosed where required by law, by a court order, or in response to a valid request from a public authority. If the business is reorganised, merged, or transferred, relevant records may form part of the transferred assets, subject to this summary remaining in force.

4. Cookies, Pixels & Similar Tools

Cookies, pixel tags, local storage, web beacons, and comparable tools — including advertising conversion and remarketing cookies — may be used to support service features and to measure advertising outcomes.

These tools may allow the service to:

  • Retain preferences and personalised settings
  • Understand visitor traffic, behaviour, and page performance
  • Measure advertising conversions and refine campaigns
  • Improve service functionality and the overall experience

Your control: cookies can generally be disabled, blocked, or deleted through browser settings. Turning cookies off will not prevent basic access to the service, although some personalised features and advertising functions may not operate fully.

5. Email & Promotional Messages

Where a mailing list is joined or consent is given to receive marketing messages, product updates, offers, and related content may be sent from time to time.

Opting out: promotional emails generally include a clearly visible unsubscribe link near the bottom. An opt-out request may also be sent to support@sterilites.com.

Service messages relating to an order — such as confirmations, delivery updates, and after-sales notices — are generally necessary to fulfil that order and cannot normally be switched off.

6. Security & Retention

Administrative, technical, and physical safeguards are generally maintained to reduce the risk of unauthorised access, disclosure, alteration, loss, or misuse. Commercially reasonable protections may be applied to data in transit and at rest.

Records are generally kept only for as long as reasonably needed for the purposes described in this summary, or for as long as the law requires, after which they may be deleted or anonymised.

No method of online transmission or electronic storage can be guaranteed entirely secure; commercially reasonable measures are nonetheless applied to protect the information entrusted to the service.

7. Privacy Rights (U.S. Residents)

Residents of the United States may have certain rights under applicable state privacy laws, which may include the CCPA, depending on jurisdiction and circumstances:

  • Access the personal data held about you
  • Correct inaccurate personal information
  • Request deletion of personal data
  • Opt out of targeted marketing and advertising communications

To exercise any of these rights, email support@sterilites.com. Identity may be verified before the request is processed.

8. Children's Privacy

The service is generally intended for users aged 13 and older. Personal data from children under 13 is not knowingly collected. Should it come to light that such data was recorded unintentionally, it will generally be removed from records without undue delay.

If you believe a child may have shared personal information, please get in touch so that appropriate steps can be taken.

9. External Links

Links to external websites may be included for convenience. Their content, privacy policies, and data practices are outside the service's control.

Responsibility for how third parties handle your data does not rest with the service. Before sharing personal information with any external website, please review its privacy policy.

10. Updates to This Summary

This summary may be revised from time to time to reflect changes in services, technology, advertising practices, or legal requirements.

Revisions are generally posted on this page with an updated effective date and take effect once published. Continued use of the service after an update generally constitutes acceptance of the revised terms.

Privacy matters, and reasonable efforts are made to keep each visit secure.
Contact Email: support@sterilites.com